Academy › Courses › Domain and email
Your domain and email, truly yours
You end up with your business email running on your own domain, without losing email along the way, and with the signatures that help keep you out of the spam folder.
You're running your business from a personal email, or from the Gmail account you started with, and every time you think about switching to an email with your own domain name, the same worry holds you back: if I touch this, will I end up a day without receiving anything? On top of that, you send quotes, invoices, and even mass emails from the same account, and you're not sure if that's what's landing your emails in spam.
Here, you first decide how many mailboxes your business needs and which one stays separate from mass emails. Then the email gets moved on the right day, with the MX record changed and the old mailbox still being watched just in case. Next, SPF, DKIM, and DMARC get set up in that order, and a test email goes out before you write to a customer. The old Gmail gets shut down at the end, little by little, not all at once.
This is for anyone who already owns their domain and runs a business that sends emails every day and wants to switch to an email with their own name without losing a single message in the move. It's not for anyone who hasn't bought their domain yet.
- Deciding how many mailboxes your business needs and what each one is called
- Switching the MX record on moving day without leaving a gap with no email
- Setting up SPF, DKIM, and DMARC in the order that helps keep your emails out of spam
- Checking with a test email that everything works before writing to a customer
Already having purchased your own domain.
The 7 lessons
In the order it makes the most sense to read them.
- 1
Two mailboxes to start, not one for everything
You'll know how many mailboxes your business needs, what each one is called, and which one you should never mix with bulk sends.
5 min - 2
Your hosting email or a dedicated one: which one you need, depending on how many inboxes you have
You'll come away knowing whether your email stays with the one that comes with hosting or moves to a dedicated provider, with your first mailbox already created and connected to your phone.
5 min - 3
Moving day: moving your email without leaving a gap
You finish the lesson with the MX record switched, the TTL lowered ahead of time, the new mailbox tested, and the old one still alive and being watched, without canceling anything the same day as the switch.
5 min - 4
The three signatures that keep your email out of spam
Set up SPF, DKIM, and DMARC in that order, starting DMARC in monitor mode, so your emails have a better shot at landing in the inbox instead of spam.
5 min - 5
Send one test email before you send a hundred
You'll know how to use a test email to check that your signatures actually work before you write to a client.
4 min - 6
Don't close Gmail on day one, ease into it
You'll know whether to forward or manually check your old Gmail, how long to keep it active, and what auto-reply to leave before actually closing it.
4 min - 7
The check that keeps a change from cutting off your email
You'll know what to check on your domain before and after any change, so you don't lose email without noticing.
4 min