Academy › Build
Describe your business
Tell Yodai what you do so your website turns out right the first time.
6 courses · 37 lessons · 3 h 25 min read
Where to start
The most complete courses on the topic, in the order that makes sense.
Tell us about your business: the brief for your website, written out in full
You know exactly where what you sell ends, and you walk away with your website brief written out in full, in the order it…
7 lessons · 29 min Course 2Who does the work: the part of your business that isn't the service
Learn exactly where what you sell ends, and walk away with your website brief written out in full, in the order it…
6 lessons · 34 min Course 3My business doesn't have a set price list: how do I describe it
Learn to write the description of a business that never charges the same price twice: what to show instead of a…
6 lessons · 39 minThe rest of the topics
The whole handbook, in case you're looking for something else.
The 6 courses on describing your business
6 courses · 37 lessons · 3 h 25 min read
Tell us about your business: the brief for your website, written out in full
You know exactly where what you sell ends, and you walk away with your website brief written out in full, in the order it's built, and with…
6 lessons · 39 min CourseYour business won't be the same in six months: when to update your description and when to leave it alone
Learn to spot the moments in your business's life (a full calendar, a price increase, a new offer, a different season…
6 lessons · 34 min CourseWho does the work: the part of your business that isn't the service
Learn to decide what to share about yourself or your team (experience, craft, track record) to build real trust without…
6 lessons · 38 min CourseSay what you don't do before anyone has to ask
You walk away with your list of boundaries written down and tested, and with the price, deadline, or condition you set for each…
6 lessons · 39 min CourseMy business doesn't have a set price list: how do I describe it
Learn to write the description of a business that never charges the same price twice: what to show instead of a flat price…
6 lessons · 26 min CourseStarting from scratch: how to describe a business that doesn't have a single customer yet
Learn to write the description of a brand-new business without inventing a track record it doesn't have, and without letting that gap…
After this: Build your website
Get your website up and running and change what isn't working, without touching a line of code.
Open Build your website →