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Getting reviews, and making them sell for you
She'll know exactly when during the job to ask for the review, the moment the client is most likely to say yes, what to write so it takes them ten seconds to leave it, and what to say back when the review is bad. By the end, you'll have a ready-to-send request message for all your clients and a prepared reply for the next negative review.
You finish a job, the customer walks away happy, and that's where it stays: in their head, not on Google. You texted them on WhatsApp, you got paid, and you never talk to them again. By the time you remember to ask for a review, or someone tells you that you should be asking for them, so much time has passed that the conversation feels awkward, or the customer replies with an emoji and that's the end of it. And if you ever do get a bad review, you don't know whether to respond or what to say without sounding defensive.
This course breaks that down into six steps: first, the exact moment in the job to ask, then why the message should go to every client, even the one who had friction with you, next which channel to use and with what link, then the actual wording of the message, the reply for the review that stings, and finally where to put the reviews you already have so they do some work for you. By the end, you'll walk away with two finished pieces of writing, not a theory.
This is for people who already close jobs and have happy customers who just don't leave reviews on their own; it's not for people who haven't had their first customer yet, because before you can ask for reviews you need someone to ask.
- Identify the exact moment in the job to ask for the review
- Write the request message with a link that opens straight to the review box
- Choose the channel you already use with the customer instead of opening a new one
- Respond to a negative review in three steps, with a text already adapted for you
It helps to have on hand the channel you already use to talk to your customers, and the link to your Google Business Profile.
The 6 lessons
In the order it makes the most sense to read them.
- 1
Ask for the review when they check the results, not when they pay
Know how to recognize the moment in a job when you ask for the review: when the customer checks out the result, not when they pay, since that's when they're most likely to say yes.
4 min - 2
The customer you had friction with also gets the message
You'll walk away knowing that the review request goes out to every customer, even the one you had friction with, and how to handle that friction separately, before you send the message.
5 min - 3
Where you ask, not how many times
You'll know how to ask for the review through the same channel where you already talked to the customer, with a link that opens straight to the review box.
4 min - 4
The message that takes ten seconds to answer
By the end you'll have the request message with a link that opens straight to the review box, ready to send for every job you close.
5 min - 5
What to say when a review stings
By the end you'll have a three-step structure for responding to a negative review, plus a text already written for you to adapt to the next one you get.
4 min - 6
The review you already have, put to work selling
Every review you've already earned stops sitting idle on Google and shows up right where someone's on the fence: on the service page and in the message you send when they don't reply.
4 min